If you're seeking some fresh insight on recessionary marketing, check out 'Survival of the Fastest' - a new YouTube channel from the unholy trinity of the London Business School, the Daily Telegraph and Google.
It provides pearls of wisdom from the UK's foremost business brains on everything from: "how has consumer behaviour changed from the last downturn?" to "how should I balance my online and offline spend?" - all presented in handy, bite-sized video clips.
A neat way to enliven grey, bleak, recession-themed presentations.
Here's a taster from the homepage:
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